About Diet Doctor

Our mission is to find the most trustworthy science and practical knowledge about health, make it inspiring and simple to use, and make it accessible and free for everyone. We’re focusing on making low carb simple for people who could benefit, and who want to try it.¹

Our long-term purpose is to empower people everywhere to dramatically improve their health.

There’s a great need for this. While plenty of free information is available online, most of it is hard to trust. Websites are often trying to sell a specific product or a pill, or push an agenda for the people funding it. But real long-term health can’t easily be found in a pill. And nobody can outrun a bad diet.

We aim to provide unbiased and evidence-based information, as well as free and inspiring tools to help improve your health. We’re primarily funded by our users via an optional membership.² We show no ads, sell no products, and take no industry money.

Welcome to Diet Doctor, the largest low-carb site in the world. We make low carb simple.

Quick facts

• Purpose: Empowering people everywhere to dramatically improve their health.
• Mission: Making low carb and keto simple.
• Values: Trustworthiness, simplicity, inspiration, and goodness.
• The largest low-carb site in the world: Around 500,000 visits per day. Available in English, Spanish and Swedish (media mentions).
• Trustworthiness: Our guides are written and reviewed by medical doctors and experts, based on scientific evidence and trusted by practicing physicians.³ To stay unbiased we show no ads, we sell no products and we take no money from industry. Our website does not host any form of advertisements.⁴
• Founded by: Dr. Andreas Eenfeldt, MD, in 2011, after Swedish beginnings in 2007. Read our story here.
• Fast-growing: Today our team includes over 20+ full-time co-workers, and partners. Do you want to join us? Visit our careers page.
• Contact info: Find our e-mails and other info on our contact page. Diet Doctor is also available on Twitter, Facebook, YouTube, Instagram, Pinterest and LinkedIn.
• Headquarters: Stockholm, Sweden (on Fleminggatan 7).
• Legal company name: Diet Doctor Sweden AB.
• Policy documents: Editorial / Grading scientific evidence / Evidence-based guides / Food / Comments / Privacy.
• Intended audience: Diet Doctor provides health information to adults in the general population. Note that this is not intended to replace consultation with a qualified medical professional. Full disclosure
• Free: Membership is optional.

A broken world

Something is wrong. While technological evolution and innovation speeds up exponentially, the world is plagued by human suffering. More and more people – the majority in the Western world – are obese or overweight, and a high percentage of them are on prescription drugs every day for the rest of their lives.

Every year more and more people are added to the sad statistics. As we get increasingly richer as a society, our health appears to be declining. Why is this?

Many people feel guilt and shame, as if the excess weight, hunger, and tiredness were their own fault, a moral failing. People count their calories and attempt to eat less food and exercise more, but for many it’s not working. If only everyone had more willpower – or is there some other reason?

Diabetes type 2 – a new epidemic in the history of humankind – will soon impact 500 million people. The death toll is already enormous, as is the number of people suffering the other consequences: blindness, dementia, heart disease, cancer. Type 2 diabetes is considered progressive and chronic, and the current treatment consists of daily drugs to reduce the symptoms. There is no cure, experts say.

Obesity – another new epidemic affecting a large part of the population – is considered almost as incurable. The only effective treatment is said to be bariatric surgery, i.e. surgically removing parts of healthy organs. This operation carries a significant risk of life-long complications and sometimes even death. And a year after surgery, the excess weight usually starts returning.

Epidemics of obesity and diabetes are just the tip of the iceberg. As these problems spread across the world, other diseases follow closely behind: heart disease, cancer, eating disorders and food addiction, high blood pressure… and the list could go on.

Experts still suggest eating less and exercising more to slow down the epidemics, and they have been advising this for 30 years as the problems have exploded. These recommendations are clearly not enough.

It may be even worse. The problem really started in the early 80s, just when we were told to eat “healthily”, just when the first Dietary Guidelines for Americans were released, and then copied around the world. That’s when the epidemic started.

Overweight people in the US*

* Overweight and obese over BMI 25+, aged 15-74. Source: OECD

What’s holding us back?

Our bodies are made to stay healthy throughout our lives and supply us with the energy to reach our goals and our full potential. We should be able to return to this natural state with the resources the world has today.

Imagine a world where everyone can feel good in their bodies again. Where children can run and play without having to stop and catch their breath every few steps. Where most people have no need for chronic medications, a nation no longer on drugs, where nobody is obsessively counting calories just to maintain their weight. Where health is normal again. Where we can reach our potential and care for each other. Where we use our willpower for higher purposes, together shaping a better world for our children.

Much of what we need to get there is already known. But it’s not that simple. The food industry profits from selling cheap, highly processed, nutritionally depleted and addictive food. And people are often advised to eat at least every three hours. The pharmaceutical industry profits by selling daily medications to reduce the symptoms of all the chronic diseases caused by highly processed food.

These are trillion-dollar industries. There’s a lot of money to be made on people who are kept sick.

The facts are obscured by corporate propaganda. Companies sell highly processed food and pills while using misinformation for the benefit of their shareholders but to the detriment of humanity. It’s obscured by government limitations, allowing corporations to influence policy via armies of lobbyists, while relying on experts who are often stuck in failed preconceptions, unable to update their thinking. That is, if the experts are not simply funded by corporations too.

Just as an example, a few years ago it was reported that Coca-Cola is “pulling the strings” when it comes to information on the obesity epidemic. The corporation strategically funded studies that diverted blame for obesity away from sugar.

It may seem impossible to change this. What can one person do? Not much. But together, using modern tools… if we have the will, we can change anything.

Towards a solution

What would you do if there was a clear way to make the world a better place?

Most of the facts, experience and science we need is already out there, it is already known, many are already using it with fantastic results. What’s needed is to take this knowledge and make it as simple as possible to use. To empower people everywhere to dramatically improve their health.

This can’t be achieved by using old thinking. We’ll have to question everything. And it can’t be achieved by selling a magic product, a pill or a packaged food product or by financing from the corporations that are profiting from the status quo. That’s the thinking that got us into this mess.

Here at Diet Doctor we want to be a part of a solution. That’s why we’ve decided to take no money from industry. We sell no food, no supplements, no other products and we have no ads.

Instead, we’re fully funded by the people, via an optional membership.

We give away for free to the world everything that is necessary, even if someone does not sign up for a membership. We’re focusing on free simple guides, recipes and step-by-step plans, providing everything you need to lose weight without hunger or to reverse diabetes type 2.

• How to lose weight
• How to reverse diabetes type 2
• Low carb for beginners
• Low-carb recipes
• Get started on low carb – the 2 week challenge

Let us tell you more about reality and some of the misconceptions that stop people from achieving health and happiness.

A solution

A solution to the obesity and diabetes epidemics already exists. It’s very simple:

• Eat real food when you’re hungry.
• Don’t eat if you’re not hungry.

That’s basically it. Although there are additional details, if you want to lose weight effortlessly or to reverse your diabetes you should probably make a special effort to drastically reduce the carbohydrates, especially sugar and processed starch (like flour) that you consume.

Natural fat, like butter? Eating that appears to be neutral for your health. Red meat? That appears OK for your health too (though there are ethical and environmental issues that deserve attention). Calories? That’s just another – strange – name for food. Eating real food is perfectly fine, as long as you are hungry. Counting calories and ignoring your hunger is difficult at best, and an eating disorder at worst.

Exercise? That’s great for your health and well-being, but it’s unlikely to make you thin on its own. You cannot outrun a bad diet.

There’s one long-term solution that make sense, and that many people find helpful. Eat real, nutritious food when you are hungry.

Why change is so slow

So if the problem is so huge, and a solution already exists – why is the problem not solved already?

Because of inertia, old dogma and vested interests. Primarily it’s just hard for us humans to change our minds. It takes time.

The mistaken fear of natural fat is still alive, like some half-dead zombie – even though modern science show that natural saturated fat is simply not a major concern. TIME magazine even put this fact on its cover a few years ago. Fearing natural fat can result in eating more high-carb, high-sugar junk food – so it appears to have been a bad idea.

There is also massive money to be made from the status quo. The entire food and pharmaceutical industry make a lot of money from it, and they influence armies of lobbyists and even researchers.

The food industry wants to divert the blame from their bad food (the real problem) to their consumers. That is why they keep the focus on calorie counting, “personal responsibility” and exercise.

The pharmaceutical industry does not want people to get well. It’s easy to understand why. That could put them out of business.

The government would love to improve the health of the people, but official agencies move slowly and are easy prey for professional lobbyists and influencers. Just look at Michelle Obama’s sadly failed “Let’s Move” campaign. As soon as the junk-food industry got involved, everything turned into empty pep talk, with no real change that anybody truly believes in.

Bringing a solution to the people

As no solution is coming from the top, it can only come from the bottom, from people like you and me. And it will, because nothing is so powerful as an idea whose time has come.

The Diet Doctor organization wants to speed this process up, and we have a plan to do exactly that. We want to make it very simple for you to understand and get inspired to dramatically improve your health. After that, we want you to help other people – your friends, family, etc. – to improve their health.

Then this good cycle can repeat and multiply.

The food revolution

This talk from 2017 summarizes the ongoing revolution. How we recognize old mistakes, and the most effective way to empower people everywhere to dramatically improve their health.

Possibilities

Do you want to help change the world? There are many things you can do. Here are a few suggestions:

• Be a positive example and inspire the people around you (answering their questions is more effective than trying to persuade someone who isn’t ready).
• How do you become a positive example? Check out our guides such as How to lose weight or How to reverse diabetes type 2.
• Do you want to get started on low carb right away? Take the two-week low-carb challenge – it contains everything you need.
• Learn more. Check out our member site that has a wealth of video courses, expert interviews and Q&As, presentations and movies. (links below)
• Consider supporting Diet Doctor with a long-term membership at $14.99 per month. Our members support our fast-growing organization, allowing us to stay completely independent, stay 100% free from ads and sell no products.
• Teach others: Comment on blogs and discussion forums and in papers, start a blog yourself, prepare a lecture, talk to your doctor.
• Feel free to share the link to dietdoctor.com. You can also help us reach and empower more people by leaving a review online, for example on Facebook, Sitejabber, Trustpilot or Apple Podcasts (about our podcast). Thank you! Below you’ll find our latest reviews from Trustpilot.